Meta is now facing a lawsuit over its AI glasses.
class action suitFiled on March 4 on behalf of users in San Francisco, it comes just days after European regulators raise privacy concerns About the product.
Both the UK data regulator and members of the European Parliament have expressed concerns that sub-contracted staff employed to review footage to train Meta’s AI models in Kenya may have been exposed to private images and videos recorded. hey glasses User.
An investigation by Swedish newspapers It turned out that these extended to sex, going to the toilet and other intimate moments.
The lawsuit, filed in federal court by law firm Clarkson Law, focuses on claims that deception is at the heart of Meta’s product.
According to a statement accompanying the lawsuit: “The new AI economy runs on personal data, and Meta’s business is no exception. Behind (its) marketing and privacy guarantees lies a data pipeline that deeply invades the privacy of its users.”
“Meta made privacy the centerpiece of its marketing campaign because it knew consumers would never buy these glasses if they knew the truth,” said Yana Hart, partner at a Malibu-based law firm.
The action names two plaintiffs, Gina Barton of New Jersey and Matteo Canu of California, who purchased the AI ​​glasses after Meta’s marketing campaigns claimed they were “designed for privacy” and neither saw any disclaimer or qualification to refute this claim.
But as Ryan Clarkson points out, both of these buyers are a small portion of Meta AI Glasses users, with seven million pairs sold in 2025 alone.
Although Meta has not yet commented specifically on the lawsuit, it has issued a statement to multiple outlets Courthouse News. It says: “Ray-Ban Meta glasses help you use AI, hands-free, to answer questions about the world around you. Unless users choose to share captured media with Meta or others, that media remains on the user’s device.”
“When people share content with Meta AI, we sometimes use contractors to review this data for the purpose of improving people’s experience, as do many other companies. We take steps to filter this data to protect people’s privacy and help prevent identifying information from being reviewed, the statement continued.
Workers in Kenya have said that this filtering does not always work.
