Dairy Queen is becoming the latest fast food chain to get into AI Bringing a Chatbot to the Dozens Its drive-thru throughout the US and Canada. It is intended to help speed up drive-thru service and “encourage customers to add more food to their order”. wall street journal.
After a test last year, Dairy Queen is widely launching the technology created by Presto, an AI company that already works with chains like Carl’s Jr., Hardee’s, Taco John’s and Fazoli’s. In 2023, a report from bloomberg Turns out that Presto’s AI drive-thru can actually be assisted by human workers based in places like the Philippines.
Presto’s chatbot gets orders correctly about 90 percent of the time, wall street journal Report. Kevin Bartman, Dairy Queen’s executive vice president of IT, explains The Journal The company tested the AI chatbot on a day when the chain was offering free ice cream cones to customers and “the bots answered queues of cars and never malfunctioned.”
Dairy Queen doesn’t specify the locations of its new AI drive-thru, only that the rollout will launch in “select” franchises across the US and Canada.
